Relationship Selling

Rafsanjān Relationship Selling

Relationship selling is – as the name implies – a sales technique based around using client relationships to close sales. It is typically used to sell high-ticket items and things like customizable software – purchases that have a long sales cycle.

Instead of Sales


The Product Pitch:

This was the most used form of selling used in the past. Manipulative selling emerged in the 1940s, and it’s the kind of sales process that gives salespeople a slimy reputation. Instead of relying on the strength of their products, shrewd salespeople would use manipulative